Cilent Pitch - Explore Charleston Collage
This project was a pitch to our client, Explore Charleston, for a collage that would run in the print magazine promoting tourism. I created many iterations of these which were given to our creative director and our publisher for feedback until I landed on one our publisher wanted to pitch. This proposal resulted in the client purchasing three spreads in our upcoming issue.
This draft of the collage had a focus on the Charleston food scene and chefs.
This draft of the collage focused on Charleston's nature and outdoor activites. This was one of the three that ended up being pitched to the cilent.
Ad Email GIF - Introducing Our New Look
I made this GIF to promote our upcoming rebrand to our sponsors. Our publisher emphasized a desire for speed and bright colors to grab attention. Creating smooth animation in a GIF with a small enough file size to be embedded in an email was a fun challenge.
Seafood Rodeo Event Materials
After the primary designer created the general branding for this event, they had me work on drafting ideas for the rest of the print material. Based on my pitches I was granted the role of primary designer for the print event collateral. Below you can see the final overview mock-ups that I routed to our directors for sign-off and real event images of how the materials came out.
Taste of Tennessee Event Refresh
I drafted color schemes and graphic elements to update our pre-existing branding from last year's event of the same name. These drafts were then passed off to the primary designer. I also illustrated the custom artwork that was featured in the final branding.
The design board supplied by the event team, including last year’s menus for the same event.
The inital drafts of the e-blast I created with updated branding options for this year, based on the design board and last year’s identity
After the design was approved, the primary designer requested I redo the final illustration to better reflect the rolling mountains of Tennessee.
Photo Editing
I edited galleries of photos taken by our digital team showcasing new food at the Garden & Gun Club in Atlanta and our Fieldshop's summer collection. Above you can see some examples of these before and after edits. Based on my work on these galleries our creative director had me lead a photo editing seminar for the digital team to show them some Lightroom basics.